As one of the first 2.5 years ago called UPC webcare a team in life. That the complaining online to help consumers and thus the (online) company reputation to protect. Vodafone, KPN Ziggo and saw the success and followed suit. But how is a team webcare most effective? An analysis for the correct webcare strategy. 


Does webcare exist at all? 

Last week my colleague asked Tracebuzz readers of online communication whether they thought webcare teams in the Netherlands or not working. Despite the ef...

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